Mazooma Coffee Co.
Mazooma Coffee Co.’s branding is fueled by the grit, speed, and larger-than-life attitude of hot rod culture. The name Mazooma has always carried an electric charge—a slang term for money in early American comics, a rallying cry in underground counterculture, and a symbol of high-octane rebellion in the world of “Kustom Kars”. It was the language of hustlers, risk-takers, and grease-streaked dreamers who lived life in the fast lane.
The Mad Genius of Speed & Ink
Ed "Big Daddy" Roth didn’t just design hot rods—he built a world where art, attitude, and horsepower collided at full throttle. His wild-eyed creations weren’t just about speed; they were rebellion on four wheels, a neon-fueled middle finger to the ordinary.
That’s what hooked me about Mazooma—it wasn’t just slang for cash. It was the rush of the gamble, the roar of an engine, the thrill of making something your own. Roth stamped that spirit into the DNA of hot rodding, and it’s the same raw energy that fuels Mazooma Coffee Co.—a brand built for those who race to the bottom and never hit the brakes.
